A New Exclusive Art Posters Web Site Is Climbing Another Side Of The WWW Mountain.
By: Daniel Borel

The main side of the WWW Mountain is made of quantities, volumes, millions, billions and, more than once, a slippery coat of genuineness. That is anyone's product, in the posters field as well.

This new site policy is on the opposite side. Called OnePPM Art Posters these posters are not everybody's poster.

These OnePPM Art Posters are exclusive, selective, published once and never again in a limited number of copies for each subject.

To begin with the images are submitted by top level photographs, voted by the www.oneppm.com visitors. Only the elected ones are edited.

The selective catalog sums up to 64 subjects, at most. Then the "one new goes in, one old goes out… forever" rule prevails.

The potential buyers are limited to One Person Per Million according to the estimated World Population given by www.populationdata.net/monde.php.

And even ten times less – meaning One Person Per TEN Millions – for some top subjects.

The pictures presented in www.oneppm.com exist exclusively on www.oneppm.com.

The OnePPM Art Posters intend to be part of those who support the positive sides of life: no pornography, no violence, and no race prejudices, sometimes sensual but never sexual. Nowadays one is accountable for one's pictures power.

About The Author Daniel Borel is a marketing and communication specialist. He has been studying these fields since 1964 as the manager of Atelier Synergétique SA, a Swiss Proficiencies Network which is oriented toward industry, high-tech and B2B services on export markets. That makes him acutely aware of a hard-to-manage happening: simply say "tree" to a Canadian and a Polynesian and compare what they visualize and you understand what marketing communication implies. Married, father of three and, for the time being! grandfather of one, a fan of the Palo Alto Mental Research Institute, his profession is his vocation, his hobby, well … even his obsession according to his wife. Let us be objective: he regularly strolls, thus helping him to cogitate over some complex marketing communication topic. To get in touch: contact@oneppm.com and borel@synergetique.ch.

This article was posted on April 18, 2005
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