Creating Unique Bonuses for Greater Profits...© 2005 David Isaacs http://www.infinite-revenue.com

 

Whether you've been on the net for 5 days or 5 years
you'll know that marketing on the internet is a extremely
competitive. At any given time there are probably hundreds
of people jostling for YOUR visitors business and it's up
to YOU to convince them to part with their hard-earned
dosh.

To put it simply... if you are to succeed in promoting any
product you'd better have killer Unique Selling Proposition
(USP), otherwise you will find it very difficult to be
competitive.

If you're unaware what a USP is, it's something that makes
you *standout* from the rest of the crowd so that you get
noticed. In simple terms, it's an incentive you off'er your
potential customers to entice them to make a purchase from
you rather than your competitor.

Let's face it, unless you're in an ultra narrow niche
(which is becoming increasingly hard to find nowadays)
there are literally thousands of people selling the same
stuff on the net. So unless you've got something *special*
to off'er, your visitors will simply go elsewhere to get
what they want.

And when your visitor can let their "fingers do the
walking" and visit virtual stores across the world in a
matter of seconds to find the best deal, it's not hard to
understand why the old adage "what's-in-it-for-me" has
never been so true!

So the question is... how can you find unique quality
bonuses to improve the overall *value* of the product or
service you're promoting so as to increase your bottom line?

The simplest and easiest form of USP is to use additional
bonuses to compliment your original product. This has proven
to be a very successful strategy to encourage your
potential customers to buy from your site... and not to go
somewhere else.

In fact by off'ering quality bonuses to improve the value
of an existing product I have been able to increase s'ales
by up to 327%... that's how powerful they can be!

To help you get started here are 8 easy to implement
suggestions to quickly create unique bonuses for your own
niche site or product...

=> Select 7 or 8 *quality* products related to your niche
that you have rights to and use these to add value to the
overall package...

=> Create your own unique product by compiling a huge list
of products into a single stand alone package...

=> Contact other marketers and ask if you can include one
of their "special" products as a valuable limited time
bonus and allow them to capture the names of your
customers...

=> If you have the necessary skills or experience you
could off'er to review your customer's sales copy if
they purchase your product/service...

=> If you are selling software or scripts, off'er to
install them at no cost for the first 27 customers...

=> Search other sites for fr'eely available and helpful
tools relevant to your niche and then create a unique
report that reviews these tools and off'er this to your
customers...

=> Conduct a survey to find out what problems your
visitors are facing and then create a report by
inviting experts to answer a specific question on your
niche...

=> Create a new product by hiring a ghostwriter or
software developer to create a product that addresses
one of the problems identified in your survey...

This is only meant to be a brief summary of some of the
things you can do just to get your creative juices flowing.
I'm sure you can think of many more methods you could use
to develop your own bonuses or products.

So the questions is... "is there an easy way to source
quality products, such as ebooks, software, scripts,
tutorials etc, that can be packaged together or used as
individual bonuses for your product?"

There are many sites that off'er reprint rights packages
that can be used for this purpose and it's just a matter of
finding one that suits your needs. Simply do a search for
"membership site" or "reprint rights package" and you will
find a number of sites that you can choose from.

But just like you need to provide bonuses for your
customers, you should also look for a site that gives you
value for your dollar!

Not only should you be able to grab a bundle of products
you can use to create your bonuses, you should also try to
find an all-in-one solution that provides additional
services, such as web hosting, training programs,
templates, and other important service necessary to run
your online business.

Whatever you choose, in the end you're the only one
that can decide on what you will off'er as your USP.
Basically you're only limited to your own imagination... so
be creative!

Just be aware that the internet can be a "dog-eat-dog"
business and "he who has the best deal" wins. So take time
to create a USP that it is totally unique to you and you
alone.

If you can do this, you will be well on your way to
achieving your goals.

About the Author...

David Isaacs is the co-founder an amazing membership site
that offers an incredible collection of over $17,283 worth
of products, premium web hos'ting, superiour training
programs, quality scripts, website templates and many other
important marketing services for less than the cost of a
candy bar a day. Check it out for yourself at...
http://www.everenterprise.com/infinite-revenue.html

 

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